Archive for the ‘content’ Category

Craig Berger is an SEO content expert who can meet website content needs for a variety of businesses, including yours. Read on to learn more about Craig and how he can keep your website full of engaging content and help your business attract traffic.

If you are interested in a quote for a content job, e-mail Craig at: TheCraigBerger@gmail.com

Craig Berger has a Master’s Degree in Professional Writing from the prestigious University of Southern California. He has been a winner or finalist in several screenwriting contests, and has been writing Search Engine Optimized content for several years over a variety of verticals.

To see Craig’s SEO history, click here

To see Craig’s Screenwriting Awards, click here

To see Craig’s Available Screenwriting Projects, click here

Craig is an experienced blogger and social networker:

To see Craig’s blog, “Craig’s Happy Place,” click here.

To see Craig’s social networking profiles, click below:




To see samples of Craig’s work, click the links below:

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3/16-Present     Director of Content Marketing

NextGen Nexus

Creating, curating, managing and promoting content for Family Business Millenial website

5/16-6/16           Content Manager

Greenerz, Inc.

Created all writen content for site, including calls to action, service descriptions, and blog posts

9/14-2/16           Freelance Writer

Various Clients

Providing keyword-rich, SEO-friendly articles for a variety of clients and websites.

1/14-8/14               Copy Editor

Vantage Media

Primarily responsible for editing content for the Yahoo! Education site when it was powered by Vantage Media.

1/13 — 1/14             Freelance Copywriter

GlobalWide Media

Writing the majority of the original featured content articles for FinanceAce.com

Writing SEO-friendly articles on a variety of topics including finance, insurance, family and taxes.

4/10 – 1/13             Freelance Copywriter

The Search Agency

Providing keyword research, content deliverable scheduling, content production and meta information for a variety of clients across different verticals.

12/09                        Freelance Copywriter

Infuse Creative

Assisted with Copywriting Projects 

12/08-4/10                        Head Editor

Content Kings Management Group (CKMG.com)

Responsible for all content editing including exclusive in-house content editor of major survival guidance website The Survivors Club (TheSurvivorsClub.org)

10/07-4/10                          Head Writer

Content Kings Management Group (CKMG.com)

Overseeing creation of content for SEM/SEO company.  Solely responsible for the creation of all CKMG content for PokerListings.com


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Content Sample

Background Checks

In today’s world, where security is always an issue, background checks for new employees, also referred to as pre-employment screening, is crucial. Anyone who walks through your door is a potential threat. Across organizations, sensitive information has been unwittingly given out to every type of criminal element, from corporate spies to identity thefts to embezzlers and even to terrorists. When it comes to your business, a tremendous amount of diligence in checking on potential employees is warranted.

Types of Information to Check For

The types of information a background check can produce include criminal records, including any time incarcerated, citizenship/immigration status, litigation records, driving records, education records, drug tests and prior employment records and other financial information. Any of these can provide crucial information on whether it is safe to hire a particular employee. Certainly if a potential hire shows a criminal record of embezzlement, one would be very wary of hiring this person. It is of course against the law to hire someone who is in this country illegally. Driving information and financial records can give you an idea of how reliable or unreliable a potential hire is, and of course, a potential employee with an ongoing drug problem is one that many companies will want to avoid.


E-Verify is the current name for the Basic Pilot/Employment Verification Program. This program, run by the Department of Homeland Security, allows employers to instantly check the work status of potential new employees over the Internet by using the employee’s I9 form. Since the program became E-Verify, its accuracy rate has been recorded at 94 percent. While the program is voluntary for most, some states are now requiring employers to enroll in the program, and an Executive Order amended and signed by President George W. Bush legally requires Federal contractors and subcontractors to participate in the E-Verify system.

Legal Issues Surrounding Background Checks

One thing you should not do is try to do a full background check yourself, or using only resources within your company. There are many legal issues surrounding background checks. It’s important to know the laws in your state regarding who you can and cannot refuse to hire. The last thing you want to have happen when you are simply trying to protect your business and your clients is to get slammed with a discrimination lawsuit. Even if you have the best of intentions, failure to properly follow the law when doing a background check, including failure to properly notify the individual under investigation and improperly disqualifying someone based on past criminal record, can get you into trouble. That’s why it is extremely important to have trained professionals doing your background checks for you, both for comprehensiveness and legal protection.

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Writing Sample

Hotels on the Las Vegas Strip: The Wynn and the Bellagio

If you’re looking for a fun, majestic hotel with amazing things to see and do, you’d be hard-pressed to want to look any further than the Las Vegas strip. Billions of dollars have been spent on Las Vegas strip hotels. In fact, 18 of the 25 largest hotels in the entire world are located on the strip.

The Wynn

One of the newest and most lavish hotels on the Las Vegas strip is the multi-billion dollar Wynn Las Vegas Resort and Country Club, developed by casino legend Steve Wynn. The Wynn has over 2,700 rooms, over a staggering 215 acres. The smallest guest rooms are 640 square feet while the villas are an incredible 7,000 square feet. The hotel is constructed on the former location of the Desert Inn. The Wynn features a precious art collection, a Ferrari and Maserati dealership and of course all the amenities one would expect from a fine hotel.  Nightclubs at the Wynn include Tryst and Blush, while restaurants include the SW Steakhouse and Red 8 Asian Bistro. The Wynn also features many of the most well-known high end shopping venues, including Christian Dior, Cartier, Louis Vuitton and Chanel. The neighboring Wynn Golf and Country Club is the only golf course on the Las Vegas strip.

The Bellagio

The five star Bellagio, also owned by Steve Wynn, was one of the first “Superhotels” on the Las Vegas strip. Over 1.5 billion dollars to build from 1993-1998, the Bellagio sits on the former location of the Dunes hotel and casino. Bellagio is legendary for its poker room. Before the poker boom, at a time when poker was considered a loss leader for Las Vegas casinos and many hotels on the strip did not have a poker room at all, Bellagio went all out for its poker players. Now, all the best poker players in the world go to the Bellagio to ply their trade. The top pros play in a separate room within the casino called “Bobby’s Room,” after Bobby Baldwin, poker room manager and pro legend. Their high limit game is known throughout the world as “the Big Game.”

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